Entrepreneurship

Garant předmětu:

Lecturer:

Tutor:

Supervisor:

Institute of Management Studies

Synopsis:

Designing a project of a specialised strategic analysis,learning basic methods and techniques of quantitative and qualitative data collection,methods of qualitative and quantitative data analysis,designing methodology,data collection,statistical data processing,descriptive statistics,statistical induction,data interpretation and discussion about the results,writing a research report.Approach to managerial research,social research,formulation of the research task,project control,secondary and primary research,formulation of hypothesis,introductory analysis of the issue and selection of methodology,selection of deduction and induction sample frame,qualitative research,evaluation scales,validity and reliability of research,data processing,analysis and synthesis of findings.

Requirements:

Comletion of basic managerial subjects.

Syllabus of lectures:

Syllabus of tutorials:

Study Objective:

Participants will learn how to carry out a research investigation for strategic management analysis.The course prepares students for critical evaluation and suitable application, research results,application of research methods in their dissertation and the preparation of research tasks and co-operation with experts who perform the relevant research.

Study materials:

Gill,J.;Johnson,P.:Research methods for managers.London:Paul Chapman Publishing,1997.Jankowicz,A.D.:Business Research Projects.London:Chapman&Hall,1995.

Note:

Further information:

No time-table has been prepared for this course

The course is a part of the following study plans: