Innovation Project Management

Garant předmětu:

Pavel Mužík

Lecturer:

Pavel Mužík

Tutor:

Pavel Mužík

Supervisor:

Department of Information and Communication Technology in Medicine

Synopsis:

The aim of the course is to teach students to implement their own project in practice. At the theoretical level, the aim of the course is to acquaint students in a comprehensive and comprehensible form with key parameters of project management, major industry standards and laws of innovation project in terms of time, organization, finance, process, etc. they will gain the ability to formulate a comprehensive business plan, prepare documentation of their innovation project, design a product marketing strategy and complete their work in the practical part of teaching by developing an offer for potential investors. Exercises will take place within student teams. The topics of innovation projects will not be limited by the field.

Requirements:

The course is closed with a graded credit based on the innovation project developed by the students throughout the exercises and homeworks.

Syllabus of lectures:

1. Introduction

2. Project management standards

3. Modern approaches to project management

4. Project structure

5. Organizational models of the project

6. Project roles

7. Life cycle and project phases

8. Project planning

9. Project financing

10. Project documentation

11. Marketing of innovation project

12. Risk analysis

13. Creative methods in project management

14. Soft skills in project management

Syllabus of tutorials:

1. Design Thinking I: problem identification from the end user's point of view

2. Design Thinking II: formulation of the innovation plan and its parameters

3. Design Thinking III: generating possible solutions to the problem

4. Design Thinking IV: prototyping an innovative solution

5. Design Thinking V: testing an innovative solution

6. Lean Canvas I: product part

7. Lean Canvas I: user part

8. Lean Canvas III: finance and business model

9. Project plan I: WBS (work breakdown structure)

10. Project plan II: time and resource planning (Gantt chart, critical path method, PERT)

11. Marketing strategy I: innovation product marketing strategy

12. Marketing strategy II: innovation product marketing strategy

13. Investor Pitch: prepare the project to be introduced to investors

14. Presentation of innovation project

Study Objective:

Study materials:

Mandatory:

•Doležal, J. a kolektiv: Projektový management. Grada, 2016. 978-80-247-5620-2

Other:

•Korecký, M. a Trkovský, V.: Management rizik projektů. Grada, 2010. ISBN: 978-80-247-3221-3

•Kotler, P. a Keller, L. K.: Marketing management. Grada, 2013. ISBN: 978-80-247-4150-5.

•Lean Canvas - Online kurz za dobrý skutek. Lean Canvas - Online kurz za dobrý skutek [online]. Dostupné z: https://www.leancanvas.cz/.

•Martin, R. L.: The Design of Business. Harvard Business Review Press, 2009. ISBN: 9781422177808

•Novák, A.: Inovace je cesta. Grada, 2016. ISBN 978-80-271-0333-1.

•Scholleová, H.: Ekonomické a finanční řízení pro neekonomy. Grada, 2017. ISBN: 978-80-271-0413-0.

Note:

Time-table for winter semester 2024/2025:

	06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon	roomAL:101 Mužík P. 12:00–12:50 (lecture parallel1) Praha 2 - Albertov Albertov - učebnaroomAL:101 Mužík P. 13:00–13:50 (lecture parallel1 parallel nr.1) Praha 2 - Albertov Albertov - učebna
Tue
Wed
Thu
Fri

Time-table for summer semester 2024/2025:

Time-table is not available yet

The course is a part of the following study plans: