Virtual business management

Garant předmětu:

Lecturer:

Tutor:

Supervisor:

Department of Management and Economics

Synopsis:

Student teams in the roles of business managers define key input parameters (production volume, stock size, product prices, number of employees, etc.) based on detailed analysis of business data by functional areas. The success of their decisions in competition with other student teams is evaluated through a sophisticated simulation model.

In the first part of the semestr the course summarizes the main key information related to tools and methods in the strategic and tactical level of business management and introduces students to the information system used for the managerial simulation and its parts. The main part of the semester is devoted directly to the simulation of mutual competition of individual teams. Students at seminars with the assistance of a lecturer perform analyzes of company data generated by the system and on the basis of them propose values of individual input parameters. The course takes place in interconnected four-hour blocks.

Requirements:

Cost and financial controlling, Strategic management and marketing, Project III

Syllabus of lectures:

1.Course introduction, Business Navigation systems and their benefits

2.Tactical level of management - key plans and tools

3.Strategic level of management - key plans and tools

4.Introduction to the BNS system and its functions

5. - 12.Student teams competition - simulation of the consequences of managerial decisions in a competitive environment

13.Evaluation of the results

Syllabus of tutorials:

1.Course introduction, Business Navigation systems and their benefits

2.Tactical level of management - key plans and tools

3.Strategic level of management - key plans and tools

4.Introduction to the BNS system and its functions

5. - 12.Student teams competition - simulation of the consequences of managerial decisions in a competitive environment

13.Evaluation of the results

Study Objective:

The aim of the course is to draw students into the process of managerial decision making. This is achieved through the use of the Business Navigation System (BNS) information system, which enables planning and evaluating the operation of a virtual enterprise at both strategic and tactical levels.

Study materials:

BNS manual and course materials available to students on the course e-learning portal

COKINS, G. Performance management: integrating strategy execution, methodologies, risk, and analytics. Hoboken, N.J.: Wiley, c2009. Wiley and SAS business series. ISBN 978-0-470-44998-1.

Note:

Further information:

No time-table has been prepared for this course

The course is a part of the following study plans: