Web for coders

Lecturer:

Petr Kosnar (gar.), Josef Blažej (gar.)

Tutor:

Petr Kosnar (gar.), Josef Blažej (gar.)

Supervisor:

Department of Physical Electronics

Synopsis:

Methods for web site creation, semantics, the principles of accessibility, separation of content from form, search engine optimization, analytical tools, advertising systems.

Requirements:

Basic knowledge of web page creation in html or xhtml.

Syllabus of lectures:

1. Preliminary course information, organization

2. Site structure design, semantics, principles for coding, design for styling, templates, a brief description of the MVC

3. The principles of accessibility and usability of Web

4. Compatibility, usability, guidelines for use of colors and graphic effects and typography (Czech typographic specifics)

5. Differences in the CSS interpretation in modern browsers

6. Advanced techniques of CSS

7. SEO - Introduction, terminology, principles

8. SEO - Tools for analysis

9. SEO - Strategies, Analysis and Keyword

10. SEO - site structure, site layout, navigation

11. SEO - meta content, specific elements in the HTML code

12. SEO - Offpage factors, creating backlinks, unethical SEO

13. Summary, work on the project

14. Consultation, specific problems of students

Syllabus of tutorials:

1. Preliminary course information, organization

2. Site structure design, semantics, principles for coding, design for styling, templates, a brief description of the MVC

3. The principles of accessibility and usability of Web

4. Compatibility, usability, guidelines for use of colors and graphic effects and typography (Czech typographic specifics)

5. Differences in the CSS interpretation in modern browsers

6. Advanced techniques of CSS

7. SEO - Introduction, terminology, principles

8. SEO - Tools for analysis

9. SEO - Strategies, Analysis and Keyword

10. SEO - site structure, site layout, navigation

11. SEO - meta content, specific elements in the HTML code

12. SEO - Offpage factors, creating backlinks, unethical SEO

13. Summary, work on the project

14. Consultation, specific problems of students

Study Objective:

Knowledge: Correct semantics, accessibility, and page SEO

Skills:: Application of above listed knowledges to real mono-thematic web

Study materials:

Key references:

[1] http://www.w3schools.com

Recommended references:

[1] http://www.google.com/webmasters

Media and tools:

[1] access to running web server

Note:

Time-table for winter semester 2011/2012:

Time-table is not available yet

Time-table for summer semester 2011/2012:

Time-table is not available yet

The course is a part of the following study plans: