Small Business

Lecturer:

Tutor:

Supervisor:

Department of Economics, Management and Humanities

Synopsis:

Business in market economy, legal conditions, marketing, marketing mix, basic marketing tools, basic accounting principles, balance sheet, profit and loss statement, cash flow statement, long term financing, short term financing, promisory note, leasing, investment decision, capital market, management, business plan, taxes, optimization, decision making, information systems.

Requirements:

Syllabus of lectures:

1. Business in a market economy The fundamentals of business

2. Legal framework of small business Basic legal knowledge

3. Marketing. Core of marketing. Market research

4. Resource management. Firm's sources

5. Long term finance. Investments

6. Financial market. Long term finance sources

7. Short term finance. Revenues, cost, cash flow statement

8. The principles of accounting. Single entry and double entry accounting

9. Optimization, decision making and information. Managerial decision making

10. Taxes and how to manage them. Tax system in the Czech republic

11. Business intention and its realization. Business plan

12. Management. Vroom-Yetton model

13. Stock exchange. Annual reports

14. Reserve - the topic depends on students needs

Syllabus of tutorials:

1. Market structures. Legal forms of business - corporation, stock company, etc.

2. Interest calculus. Present value

3. Segment identification. Creation of questionnaire. Case studies

4. Balance sheet, profit and loss statement. Cash flow analysis

5. Cash flow statement. Homework assignment

6. Efficiency criteria. Bond revenues. Reading of financial statements

7. Depreciations. Lease or buy?

8. Promissory note - filling. Escont. Short term securities

9. Examples of single entry accounting

10. Cost calculation - case study. Quiz

11. Production optimization. Consultation of homework

12. Taxes, VAT

13. Homework deadline

14. Homework assessment

Study Objective:

Study materials:

[1] Rachman, D.J., Mescon, M.H.: Business Today. Random House Business Division, New York 1985

Note:

Further information:

No time-table has been prepared for this course

The course is a part of the following study plans:

• Biomedicínské inženýrství - inženýrský blok (elective specialized course)
• Biomedicínské inženýrství - inženýrský blok (elective specialized course)